It’s Our Planet, and theirs too!
We are a nonprofit organization founded in New York City in 2011 by a group of activists led by actor and filmmaker Aylam Orian, with a core belief that animals are not here for us, they are here with us.
This Earth belongs to ALL beings who inhabit it – human and non-human animals alike – and as such, non-human animals deserve to have the same basic rights that humans have, to life, liberty and the pursuit of happiness.
OUR MISSION
We use a unique blend of public spectacles, ritual and new media to allow the animals to speak for themselves in demanding their rights, and to move people to stop participating in their use and abuse, and adopt a cruelty-free, vegan lifestyle.
OUR
VISION
A vegan world in which all animals live their lives as they see fit, cared for and protected by law, in peaceful coexistence with humans as inhabitants of the same planet: our planet, theirs too.
The day will come when no animal will be ‘farmed’ or kept in confinement against their will. No animal will be used, abused and killed by human beings, for any purpose, and all animals will be free to live their lives as they see fit, with their families and offspring. Factory farms, slaughterhouses, testing labs, rodeos, circuses, zoos and other places that confine animals today, will be a ‘horror show’ of the past, and will be replaced by animal sanctuaries, which will offer animals care and refuge for the rest of their lives. Planet Earth will start to heal, and its land, air and water will become clean again, free from the abuse and damage caused by animal agriculture and its related industries.
This may sound like a utopian dream, but the process has already begun: more and more humans are ditching the cruelty inherent in using animals and their products, and transition to a plant-based, vegan lifestyle. And animal sanctuaries, that give a permanent loving home to animals rescued from factory farms and other human abuse, are popping up all around the world!
The Current Reality: Animals on Factory Farms
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The Reality
In the year 2020, planet Earth is in bad shape. A global pandemic, rapidly increasing global warming, civil unrest everywhere, and all animal species – 8 million of them – used and abused by the hands of one species: the ‘Human’ race. And that’s where it all starts. All pandemics (in addition to the other major diseases that are plaguing this race, such as heart disease, diabetes and cancer) come from eating animals, the number one cause for global warming (in addition to water pollution, land pollution and deforestation) is animal agriculture, and the attitude of supremacy over other human beings starts with the taken-for-granted attitude of supremacy over non-human beings: animals.
Every year, TRILLIONS of animals are separated from their families and offspring, caged, abused, mutilated and eventually brutally killed, all to supply some human need or other: food, clothing, household products, entertainment… you name it. When looking at the sheer numbers of living beings this is done to, the well-oiled industrialized systems that do this, and the unimaginable cruelty involved – it is staggering. It’s a ‘holocaust’, no other word for it, and it is happening every minute of every day on this ailing planet.
The Future: Animals in Sanctuaries
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The Future
Nonetheless, we have hope that the day will come when this will all be different. No animal will be ‘farmed’ or kept in confinement against their will. No animal will be used, abused and killed by humans, for any purpose. And all animals will be left to live their lives as they see fit, with their families and offspring. Factory farms, slaughterhouses, testing labs, rodeos, circuses, zoos and other places that confine animals today, will be a ‘horror show of the past’, and will be replaced by animal sanctuaries which will offer any animal who wants it, care and freedom for the rest of their lives. And then, everything else will fall into place as well.
This may sound like a utopian dream, but the process has already begun: more and more humans are ditching the cruelty inherent in using animals and their products, and transition to a plant-based, vegan lifestyle. And animal sanctuaries, that give a permanent loving home to animals rescued from factory farms and other human abuse, are popping up all around the world!
OUR PROGRAMS
Our programs come as close as possible to allowing the animals to speak for themselves, and demand their own rights and freedom from humanity!

The National Animal Rights Day


The Declaration of Animal Rights
The Declaration of Animal Rights is the ultimate document that details all the rights animals have and should have, as living beings on planet Earth. It has been copied onto a 1,000 foot long scroll, translated to 20 languages, and signed by more than 20,000 people around the world so far. The Declaration of Animal Rights website


AI videos for Animals (and Veganism)
This is our newest endeavor, that will use the latest AI technology and emotion-provoking storytelling from our founder’s two decades of experience working in Hollywood, to deliver groundbreaking videos on social media, that will inspire people to change their hearts, diet and lifestyle, to cruelty-free, vegan living.

DONATE
Help us help the animals!
Any help goes a long way in enabling us to do what we do to help animals. A monthly gift provides a much needed steady level of funds, which is essential for planning and executing our events, and continuing our work to fulfil our vision of human and non-human animals sharing this planet in peace and harmony! Thank you so much in advance!